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In any organization, large or small, data is vital to running a successful enterprise. Data helps businesses understand the wants and needs of their customers, tailor products and services, and reach new audiences.

However, data collection comes with responsibility. According to the Pew Research Center, 79% of U.S. adults report being concerned about the way their data is being used by companies. Respecting your customers’ privacy is a smart strategy for inspiring trust and enhancing reputation and growth in your business.

In this CyberSecure My Business webinar, experts will discuss the importance of responsibly managing the personal information you collect and establishing data privacy and security practices in your organization.

This webinar will cover:

– Why data privacy is important, even for small businesses
– How to conduct an assessment of your data collection practices, including the information you collect, how you collect it, and what you do with it
– Securing your customer’s data from bad actors
– How to comply with state privacy laws, international privacy laws and industry-specific regulations

Speakers:

Petros Efstathopoulos, Global Head of Research, NortonLifeLock

John Chen, Vice President, Legal: Intellectual Property, Product & Privacy, TrendMicro

 

Thank you to our sponsors:

CyberSecure My Business Sponsor

Data Privacy Week Signature Sponsor

 

Location

Virtual

Date & Time

January 25, 2022 2:00 pm - 3:00 pm (ET)